I have no new year resolutions. I have no coherent thoughts about last year or this year. Why don’t I share my thoughts on advertising instead?
Has anyone else seen the seiko watch advertisement that says “It’s your watch that says most about who you are”? Is this possibly the stupidest slogan in advertising history?
Belgian banks at the moment are really pushing the idea that their staff are just like you and you can bank with someone you identify with. Fortis, KBC, they’re all at. Unfortunately I can’t find any links to the ads because I am incapable of harnessing the power of the internet. These ads are mildly annoying and I do like the way that a bank rejoicing in the name of key trade sends them up.